This week:
The deadline for all three texts was this week, so my partner and I worked hard to add the finishing touches to our work to make it stand out, but still fit the conventions of either a music video, magazine advert or digipak.
Music video:
My partner and I had completed most of our MUSIC VIDEO for 50 leaves song 'Man on Fire' last week. So this week we have been adding final touches, e.g. adding the charity synergy to all three texts.
Charity synergy:
We decided to use the more simple design that we had created for the CHARITY SYNERGY. As we wanted our music video to stand only without the synergy we added a shot at the end of our work to connote that the band collaborated with Samaritans on the video.
Magazine advert:
- My partner and I decided to add a yellow colour to our stars as we felt this fit the conventions of a magazine advert better, compared to white stars.
Like with the magazine advert, my partner and I added the Samaritans logo to the digipak. We also added ore detail to the thank you message to give the bands audience a better understanding of what Samaritans is and does. Alongside this we put Samaritans logo and contact details, to push through the charities message and connote to the audiencee that this is a charity that 50 Leaves is totally behind. To make the message stand out, my pattern and I turned around the contrast of the picture. The image on this side of the digipak is also the image we used for our magazine advert, as we felt by using the same picture it would help connote all three texts and make the bands style clear tot the audience.
The deadline for all three texts was this week, so my partner and I worked hard to add the finishing touches to our work to make it stand out, but still fit the conventions of either a music video, magazine advert or digipak.
Music video:
My partner and I had completed most of our MUSIC VIDEO for 50 leaves song 'Man on Fire' last week. So this week we have been adding final touches, e.g. adding the charity synergy to all three texts.
Charity synergy:
We decided to use the more simple design that we had created for the CHARITY SYNERGY. As we wanted our music video to stand only without the synergy we added a shot at the end of our work to connote that the band collaborated with Samaritans on the video.
Magazine advert:
- My partner and I decided to add a yellow colour to our stars as we felt this fit the conventions of a magazine advert better, compared to white stars.- We also added a blur outline to the text to make it stand out more from the multicoloured picture behind it.
To the magazine advert my partner and I removed the HMV logo and made the other logos bigger. We thought this best because using the HMV logo may connote to our audience that we are incorporated with HMV, which is not the case. We also changed the style of how we placed our main text, deciding to have the text more to the right of the advert. We feel this works best as the writing still stands out, but now takes less away from the main image. My partner and I have added the Samaritans to all three texts, to carry the message on from the music video.
My partner and I added a green border to the magazine advert to give the advert a bold outline, whilst still connoting the naturalistic, relaxed feel of the band.
To the picture of the advert my partner and I played around with the contrast and brightness to see how we could make the picture stand out more and, as in all three of the texts we wanted to establish lighting as an important aspect of the bands style, we wanted to make sure that the shading and brightness from the sun reflections contrasted against each other. Alongside this, of course, we knew that the band members still needed to stand out against the location. We thought that a good way to do this was to pick certain features of the band members and try to emphasis these features, like we did in the music video and digipak. For example, the girl band member is wearing Doc Marten, a feature we used in both our digipak and music video, so we made sure that when we played around with the contrast of the image we could still make out the show type. Also we wanted to make sure that both guitarist's hair stood out. For example. in the music video the sun shines through the make guitarist curly hair in an over-the-shoulder shot, adding to the lighting aspect, so we wanted to carry this through all three texts.
Digipak:
The final edit of our DIGIPAK just need a few changes to it this week to make it fit My partner and I changed the picture on the CD side of our digipak, as we felt that this picture connected more with the band than the picture of just the location.
the conventions of a music video and stand out.
Like with the magazine advert, my partner and I added the Samaritans logo to the digipak. We also added ore detail to the thank you message to give the bands audience a better understanding of what Samaritans is and does. Alongside this we put Samaritans logo and contact details, to push through the charities message and connote to the audiencee that this is a charity that 50 Leaves is totally behind. To make the message stand out, my pattern and I turned around the contrast of the picture. The image on this side of the digipak is also the image we used for our magazine advert, as we felt by using the same picture it would help connote all three texts and make the bands style clear tot the audience.
Discs:
My partner and I created the CD and DVDs for the digipak this week and we feel that they are OK, but not brilliant. My partner and I wanted to make the discs for the digipak quite simple, as not to take a way from the designs of the digipak itself. We happy with the look of the discs, for the time we had left ourselves to create them. However, my partner and I feel that if we add given ourselves some more time concentrating on this aspect of our digipak, it could have been a bit better.
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